On February 24, within the framework of the three-year anniversary of the Kyiv School of Public Administration named after Serhiy Nizhny
a panel on the topic: “ROLE OF CULTURAL HERITAGE AND ART IN THE PROCESS OF FORMATION OF UKRAINIAN IDENTITY” will be held.
We will discuss discussing the national identity & socio-cultural dynamics of Ukrainianness in the conditions of the current war. We will jointly consider important aspects of existing socio-cultural transformational processes in Ukraine and focus on the development of strategies for the consolidation of the nation and preservation of statehood at critical points of historical development.
Moderator – Olesya Gerashchenko, researcher of wartime art, research associate of the Mediation and Dialogue Research Center.
Speakers:
Igor Liski, founder and chairman of the supervisory board of the group of companies “Effective Investments” (EFI Group), co-founder of the analytical center “Ukrainian Institute of the Future”.
Anna Vladimirska, Ukrainian writer, art critic, journalist, teacher, professor, business coach.
Kateryna Yasko, psychologist, author of programs to support emotional well-being and community development through art.
Ihor Chava, head of the Department of Coordination of Tourism Infrastructure Development in the Regions at the State Tourism Development Agency of Ukraine.
Stanislav Klosovsky, representative of the initiative “Heritage. UA”, founder of the museum and cultural center “In Unterealden”.
Starts at 15:00 on Saturday 24 February
The meeting will be held with the participation of experts who will consider what life was like for Ukrainians after the Revolution of Dignity. Challenges in cooperation between government and business will be discussed at the panel, which will be modeled by Igor Liski. Among the most urgent issues: attraction of new investments, assistance to the army from the side of private business and the transition to military rails
Moderator: founder and chairman of the supervisory board of the investment company EFI Group Igor Liski.
Speakers:
President of TERWIN Corporation, co-owner of EVA and Varus Ruslan Shostak;
Deputy Minister for Economic Development, Trade and Agriculture of Ukraine Taras Kachka;
Director of communications and regular support of Kernel company Kateryna Spivakova;
Director of “Ukrainian armored vehicles” LLC Vladyslav Belbas;
Executive director of DTEK Dmytro Saharuk.
Join the conference with leading experts!
Learn more about the conference at the link.
The network of medical centers “My Licar” is entering the next stage of development with a new top management team. Igor Liski, the Chairman of the Supervisory Board of EFI Group and the majority investor of the network, spoke to the team about future growth plans.
The new team, led by the new CEO Inna Makarova, has already begun work on improving service and expanding services for its clients. They are actively implementing new technologies and approaches to medical care. The new team is also focused on improving the qualifications of medical staff and enhancing working conditions.
At the same time, “My Licar” is actively working on creating a new cooperation system with B2B partners and plans to introduce new cooperation programs and services where partners are guaranteed excellent service and individual approach. The center offers a full range of diagnostic equipment for periodic and planned check-ups, and experienced doctors promptly conduct comprehensive examinations to check the health status of clients.
Mutually beneficial cooperation will allow employees of partners to save a lot of time that is usually spent on visits to state institutions. In the modern and comfortable rooms of the “My Licar” network, you can receive consultations from specialists without waiting in line or being restricted by rigid schedules.
In addition to the corporate doctor service and planned check-ups at enterprises in Kyiv, Dnipro, Zaporizhzhia, and other cities where the business of the clinic network is represented, you can also take advantage of the medical services of the “My Licar” network:
Join our community and give yourself and your employees the best medical care!
Let us introduce you to the incredible teams of our businesses. The country’s largest medical online hub DOC.ua has started a new development milestone.
The DOC.ua team was headed by executive director Natalia Bondarchuk.
Natalia has a financial and management education, 22 years of work experience, more than 8 of them as a TOP manager in private medicine.
Financial director of TOP CLINIC DENIS in Kyiv
Commercial director of MEDION shopping center in Poltava
Operational Director of Emergency Care DOBROBUT
Head of the financial service of the LUKSOPTIKA holding
Author of the course “Finance in medicine, simply about the complex”
Also, in December 2023, the new CMO Serzh Snegiriov, who has a successful 10-year experience in Medical Marketing, strengthened the Team. Serge created one of the most effective marketing teams in medicine and brought to the market the new famous brand TOP Clinic DENIS (DENIS Clinic on 12,000m2)
Has maximum expertise in DIGITAL promotion of Clinics
A fan of WOW marketing and positive customer experience
Marketing director of MEDIKOM, the first clinic of Ukraine
Board of the Medical Marketing Community
Mentor MedRise – community of young doctors
We wish the team productive ideas and success!
Investment company EFI Group cares about our defenders. We pre-ordered several tens of thousands of thermal insoles for the military. Currently, in particularly cold weather, it is extremely important to keep the soldiers of the Armed Forces warm.
Thank you to those who joined the initiative. In the near future, we will give thermal insoles to those who need it most. We are already distributing insoles and sending them to the most active areas of the front.
Importantly! The insoles are not for sale, this is a charitable donation.
Detailed information about the warming insoles: they are able to retain heat for 6 to 8 hours and are activated upon contact with air. The size is universal. We have already received positive feedback about their quality after last year’s experience.
All businesses of the EFI Group have not stood aside from the needs of the Armed Forces and Ukrainians since the beginning of the war. Together, we will donate, transfer cars to the front lines, purchase ammunition, make small pots, create information campaigns in support of military personnel and their families, and do many other things on our joint path to Victory.
Thank you for your concern. Together we invest in the future!
Ukrainian exports are changing significantly. But as Semen Gagarin, CEO of BEEHIVE, told in a special blog for Livy Bereg – LB.UA
As the author noted, Ukraine is facing the challenge of rethinking its economic vision in the conditions of global turbulence and military conflict and must boldly respond to these challenges. How to make our exports more competitive and ensure added value in international agreements? A change in strategy can change the face of national exports and raise our country to a new level in global economic processes.
Learn more about the export evolution, namely the new level of added value, at the link!
DOC.ua Operations Director Nataliya Bondarchuk spoke at the offline event “How to build marketing for 2024: strategy, resources and tools” for the Medical Marketing Community on December 6.
In times of total uncertainty, Ukrainian business continues to do everything possible to overcome today’s challenges with maximum efficiency – it works on development plans, plans budgets for future periods, creates growth strategies.
Natalia Bondarchuk has been an expert in finance for over 20 years, including in private medicine. At a meeting with the audience of the Medical Marketing Community, the operational director of DOC.ua shared her own many years of experience in drawing up a budget to help businesses achieve their goals.
“We all understand that the Ukrainian economy, especially now, should not just stop, but develop – this is extremely important for the country. Therefore, I defined as my tasks at the meeting with representatives of the medical business of Ukraine, firstly, the dissemination of experience and practical life hacks regarding creation of the basis of any business planning for the future period – the budget.
And secondly, to inspire listeners and add faith that in difficult times it is important and, most importantly, possible to master stress, create effective strategies and move in the direction of growth,” Nataliya Bondarchuk notes.
Anna Shved, marketing director of DOBROBUT Medical Network, and Anastasia Bortnik, strategic management expert, ICF business coach, PhD, lecturer at the School of Public Health of the Kyiv-Mohyla Academy, also acted as lecturers at the event for the Medical Marketing Community.
DOC.ua is a convenient online medicine service. It unites 4,000 clinics, 16,000 doctors, 6,200 pharmacies, 620 laboratories and 500 diagnostic centers in 21 regions of Ukraine.
The investor of DOC.ua is EFI Group, a Ukrainian investment company that implements system-forming projects in various spheres of the economy. Having built 6 plants and created 5 other enterprises during the last 7 years, the company continues to improve the investment attractiveness of Ukraine in the world. Areas of investment of EFI Group: healthcare and medtech, paper, food and wood processing industry, supply of agricultural products.
The forum was held with the support of the Ministry of Culture of Ukraine, the All-Ukrainian Association for the Protection of Cultural Heritage and the investment company EFI Group.
The participants of the international forum initiated the creation of a strategy concept for the preservation of monuments, historical and cultural objects and territories. First of all, they discussed the restoration of monuments of national importance.
The need for such a strategy is critical. In particular, grant requests for receiving donor funds will be based on it. Since resources for restoration are limited, the preservation of cultural and historical heritage will be subsidized from the sources of private sponsors, patrons, international support of the country and, of course, reparation funds.
According to the Ministry of Culture and Information Policy of Ukraine, which continues to record damage to cultural heritage sites in Ukraine as a result of full-scale Russian aggression, for the period from February 24, 2022 to September 25, 2023, 863 monuments were destroyed or damaged, 119 of them national meaning, 674 — local.
Participant of the event was acting Minister of Culture and Information Policy Rostislav Karandeev:
“Our task today is to preserve the heritage in proper condition in order to be able to deliver the necessary cultural and educational service to the people. Therefore, the ICIP will initiate the formation of a resuscitation package of assistance for the monuments of Ukraine.”
He also added that next year the ministry expects about UAH 250 million in revenue from gaming business licenses, which will be directed to urgent work on preserving cultural heritage.
The most emotional part of the event was the discussion panel. The participants of the panel were representatives of state authorities, local centers, as well as experienced guardians of the monument, in particular, the director of the Rozil Palace, Hanna Gavryliv. Ihor Lisky, the main investor of Palace Rozdil and the chairman of the supervisory board of EFI Group, also spoke at the panel.
“I personally believe that the main task of all Ukrainians is to support the Armed Forces in this dramatic period for our country. However, there are things without which there will be no real victory. I believe that it is precisely in this difficult time that we have to rethink who we are, what kind of country we are building and what we are fighting for. Understanding our roots, our cultural and historical heritage is the foundation of the new Ukraine. We connect the country with European civilization, which is one of the most important values for us. Preserving cultural heritage is a big step towards self-discovery. However, a significant number of historical monuments may simply not survive to victory. Therefore, right now it is necessary to talk about it, look for new approaches, design and save in time.
My personal rather emotional decision to deal with the restoration of the palace in Rozdol is connected precisely with the fact that the palace could simply not survive this winter. For now, it’s safe to say we’ll at least keep it. We are also simultaneously developing the concept of what will be there after the war. I am deeply convinced that the formation of a strategy for the preservation of cultural and historical monuments is extremely important. Only in this way will we be able to effectively create our future,” shared Igor Lisky.
Organizers of the forum: the Ministry of Culture of Ukraine, the All-Ukrainian Association for the Protection of Cultural Heritage, ICOMOS. Main partner: DOVGIY FAMILY OFFICE. Partner: EFI GROUP. Under the patronage of: ICCROM.