Andriy Ogorodnik, CEO of the FEEDNOVA company, talks about the trends in the development of the green economy in a special material for the “New Country” project. The project was founded by the EFI Group company and the “Livyi Bereh” information site.
The world is changing rapidly, and with it, the demands on business and the economy. The modern generation, especially millennials, understands the importance of preserving the environment and careful use of natural resources. Ukraine can and should become an ambassador for the implementation of the philosophy of sustainable economy and green technologies.
In the modern world, climate change and the destruction of natural resources have become serious threats to humanity. The bright future lies in the transition to a green economy where business and nature exist in harmony.
Green economy is not only a buzzword, but also the essence of the future. According to World Bank research, countries that transition to a green economy increase competitiveness, create jobs and ensure sustainable development. FEEDNOVA’s business demonstrates that a sustainable economy can be good for business and good for the environment, providing a detailed analysis of global practices.
Author: Director of FEEDNOVA Andriy Ogorodnik
Green economy in the world
Ukraine annually produces 3,000,000 tons of meat in live weight. Residues and waste in the industry make up about 30%, which is about 900,000 tons per year, and far from all of them find the right ways of processing.
In the modern world, climate change and the destruction of natural resources have become serious threats to humanity. The bright future of the planet lies in the transition to a green economy, where business and nature exist in harmony.
Analyzing world practices and economic aspects of the green economy, we can state that Ukraine has unlimited potential to become known in the world as a leader in green technologies and sustainable development. One of the main success factors of the green economy is investment in research and development of green technologies. Countries such as Germany and China are already investing billions of dollars in the development of renewable energy sources and technologies that reduce their impact on nature.
Recycling is a step into the future where everyone can contribute to the conservation of natural resources. World data indicate that countries with a developed recycling system consume less raw materials and generate less waste. As an example, Japan has been able to achieve impressive levels of waste recycling by implementing innovative technologies and encouraging consumers to separate recyclable materials.
According to estimates by the United Nations Economic Fund, the transition to a sustainable economy can reduce greenhouse gas emissions by 70%. The Netherlands is one of the countries marked by high achievements in reducing emissions and developing recycling. The country became known for its successful implementation of the concept of “circular economy.” The Netherlands recycles more than half of its plastic, made possible by efficient sorting and recycling systems.
Attracting investments and supporting the green economy in Ukraine
The processing industry of Ukraine has a huge potential for further development, especially in the context of the green economy. However, in order for the industry to develop even faster and attract investments, support and incentives from the state are necessary. Preferences and subsidies can become key tools to accelerate the growth of the processing industry and attract investors. Providing subsidies for the development of such enterprises will affect the country’s economy in several ways:
Stimulating innovation and sustainable development: the provided preferences can encourage companies to develop and implement innovative technologies aimed at reducing the negative impact on the environment. This can lead to the emergence of new industries and the growth of technological innovation.
Job creation: The development of green businesses can lead to an increase in the number of jobs, as the demand for labor in such companies increases. This will positively affect the unemployment rate and contribute to social stability.
Reducing the environmental impact: the development of green enterprises helps to reduce the negative impact on the environment. Reducing emissions and optimizing the use of resources help preserve nature and reduce pollution.
Increased competitiveness: Countries investing in the green economy can increase their competitiveness in the global market. Consumers are becoming increasingly aware of environmental issues, and companies that implement sustainability can gain an advantage in the marketplace.
Increasing domestic production: encouraging the development of green enterprises can help increase domestic production and reduce dependence on imports, which has a positive impact on the country’s economic sustainability.
However, it is important to balance the granting of preferences in such a way as not to violate budgetary sustainability and not lead to distortions in market competition. Also, due attention should be paid to monitoring the use of the provided benefits and the efficiency of the development of green enterprises.
Sustainability and recycling
The development of the green economy is important for Ukraine, and, of course, the state should be an active partner in this process, providing
On October 12, 2023, the ninth Kyiv International Economic Forum took place.
Representatives of the investment company EFI Group attended this annual event. An open dialogue between the government, business and the public is an important component for the reconstruction of the country.
The main topic of the forum is “People. Business. Economy. The price of freedom”.
It is important for EFI Group to be involved in the formation of an effective strategy for the development of the state. We believe that investments in the future, in industrialization and game-changing projects, are key points for the growth of our economy.
Tomorrow, EFI Group Supervisory Board Chairman Igor Liski will address the Board business community
The main topic of the meeting is “Partnership in investments. What projects are needed to rebuild the country?”.
Moderator of the meeting — Volodymyr Strashko — co-founder of the “HR You” company, director of the Unicorn School, teacher of the “Unit School of Business” business school, certified business trainer.” Mentor of the international Board business community.
What are we going to talk about:
a new vision of the country: how we will rebuild and create the country;
the leadership role of the state in the new vision of the country;
the investment attractiveness of the country and what businesses should prepare for;
enterprises that need to be built in Ukraine;
partnership in investments. Examples of factories “Beehive”, “Fidnova”;
areas that are most interesting for investment partnership and where is the place for cultural heritage?
We will inform you about the insights of the meeting in the near future.
Join the leading business communities of Ukraine to be in the whirlwind of events!
Голова наглядової ради EFI Group взяв участь на ІІ Архітектурно-будівельному бізнес-форумі.
Якою буде Україна, хто і як буде відбудовувати та створювати її майбутнє?
КВЦ “Парковий” (вул. Паркова дорога, 16А, 1-3 й пов., м. Київ)
Організатори: Конфедерація будівельників України та Медіагрупа DMNTR | «Дім та Інтер’єр»
Детальніше про BUSINESS FORUM за посиланням: https://www.business-forum.info/
Для отримання знижки заповніть форму за посиланням та отримайте рахунок-фактуру: https://forms.gle/WLtoBsacVH5bHu319
У перший день BUSINESS FORUM для окремих категорій відвідувачів можлива безкоштовна участь за умови попередньої реєстрації та підтвердження організаторамиThe thanksgiving campaign is dedicated to the Day of Defenders of Ukraine, which is celebrated on October 1. By Defender’s Day, director Lubomyr Levytskyi, with the support of businessman Ihor Liski, the investment company EFI Group and partners, shot a video to show the daily feat of soldiers of the airborne assault troops.
The call to thank everyone who joined the Armed Forces of Ukraine and defends our land was supported by caring Ukrainians. You can congratulate the defenders by posting a post and an emotional video about the feat of the fighters in your social networks.
“Thousands of families today are waiting for their father, son, brother, husband to return home. But they are always close even when far away! And this two-minute work is just a small reminder of that, and a gesture of thanks to the heroes! Making videos today is completely different than before the war. There are no “cinematic” weapons or stuntmen in the video. Today we work with real heroes and deal with reality. It is a unique experience for me as a director to capture the story!” – noted Lyubomyr Levytskyi.
According to Igor Liski, respect for the military is decisive for our society and the formation of a new vision of the country. It is the people who protect the country from the aggressor, change our future and form a strong state.
“I am convinced that it will be difficult for each of us to find the right words. And how can ordinary words convey respect, admiration and love? On the Day of Defenders of Ukraine, I urge you to thank everyone who protects our lives. Warriors deserve support, because they tirelessly fight for freedom, love and life,” shared Igor Liski, founder of EFI Group.
The thanksgiving campaign will have no time limits.
Ukrainian honey of the company Beehive, which is part of the assets of the EFI Group, is now available to consumers in Great Britain. This became possible thanks to the launch of the UK Ukraine Trade Hub, an Oakland International company initiative aimed at supporting Ukrainian manufacturers and expanding their access to international markets.
“We are proud to continue to expand the geographic presence of Beehive honey in international markets. I believe that thanks to the hard work of the entire Ukrainian community, we will be able to introduce as many countries as possible to the quality of real honey. I urge you to promote Ukrainian! We have a lot of hard work ahead of us, but I am convinced that we will be successful,” said Beehive investor Ihor Liski.
Oakland International is certain that the UK Ukraine Trade Hub initiative helps Ukraine expand its horizons and contributes to the recovery of its economy. At the same time, the company will direct 50% of all profits received through the UK Ukraine Trade Hub to support the charitable prosthetics and rehabilitation center Superhumans in Lviv.
“This step is another manifestation of solidarity and support for Ukraine in this difficult period of its history. In addition, this initiative has the potential to contribute to the preservation of jobs and the promotion of Ukrainian goods. After all, this will allow us to present the best Ukrainian products to British consumers and bring a part of the homeland closer to hundreds of thousands of Ukrainians who found refuge in Great Britain after the war,” said Peter Turon, director of the UK Ukraine Trade Hub.
Currently, the Beehive company has made the first deliveries of honey to British retail and is negotiating with leading British chains.
The top managers of EFI Group’s assets – the DOC.ua online medical service and the network of family medicine clinics “Medichna Zirka” took part in a discussion on the development of the philosophy of creating strategies in the medical field and the study of the most effective models of its development. Commercial Director of DOC.ua Nataliya Bondarchuk and Executive Director of “Medical Star” Iryna Sadovyak became participants in the tenth jubilee Forum of owners and managers of private medical clinics.
At the annual Ukrainian event, a platform was created for discussions between business and medicine, between private and public spheres. At a specialized event in 2023, the professional medical community discussed the development of medical businesses during the war, the challenges of the time and their possible solutions, shared the experience of improving communication with patients in new conditions for Ukrainian society and the country as a whole. A separate focus was made on the topical issue of psychological and physical rehabilitation of Ukrainians during the war.
“Networking creates a unique opportunity to exchange experience between the medical and business communities, which is important for the further development of the healthcare sector in Ukraine. We, as representatives of medical institutions, see positive changes that are possible thanks to partnership and joint efforts. Information exchange, exchange of experience and adoption of good practices are key elements of our development. But it is also important to note that without the infusion of significant funds, especially in medicine, development is impossible. The most valuable resource is people, specialists, and without their contribution, nothing will be achieved,” Iryny noted gardener
Participation in such events and networking help every business to increase the efficiency of its work, constantly developing and acquiring new knowledge that contributes to insights and development. Joint efforts, exchange of information and experience are the keys to further success, especially in the medical field, where human health is the most important task.
“DOC.ua makes access to medicine convenient and easy for patients. We work and develop the products of the DOC.ua ecosystem so that every Ukrainian can receive quality medical services even in such difficult times for the country. In particular, we are strongly developing telemedicine, because medical online – services, such as online consultations with doctors, have become an undeniably relevant way of providing medical services to Ukrainians during the war – both those living in the country and those who are abroad,” commented DOC.ua commercial director Nataliya Bondarchuk.
Natalia Bondarchuk strengthened the DOC.ua team in September 2023. Natalia has been working in the financial sector for 22 years, and more than 10 of them have been in private medicine. She developed a medical center, held the position of manager in the financial service of the Luxoptica holding, managed the emergency service of the Dobrobut clinic network, and worked on the opening of the Denis clinic.
The priority tasks for Natalya in the position of commercial director of DOC.ua are scaling up the project on the Ukrainian market.
According to Igor Lisks, co-founder of the Ukrainian Institute of the Future, the analytical center is looking for a caring person who, in this extremely difficult time, is ready to join the UIM team in order to continue educating and building the state.
“I want to personally thank Vadym Denysenko for these extremely difficult 3 years in this position. A special challenge was the mission of the Institute during the cynical full-scale invasion of the occupiers, where the Ukrainian Institute of the Future quickly switched to the assistance of the Armed Forces and military rails. We are especially proud of the direction of studying our main enemy – Russia (perhaps the only institution in Ukraine that systematically deals with this). Vadim personally played a big role in this too,” shared Ihor Lisky, co-founder of the Ukrainian Institute for the Future.
From EFI Group, we thank Mr. Denysenko for the effective work of the analytical center for 3 years and support for the development of a conscious civil society.
Follow the news and official information on the website of the institute https://uifuture.org/
EFI Group organized a trip to the Main Military Clinical Hospital to donate blood. Company employees joined the initiative to help our soldiers in the fight for life.
Donor contributions are distributed at the hospital and sent to frontline hospitals. Any blood type with any rhesus is suitable.
Colleagues visited the Main Military Clinical Hospital at Hospitalna 16.
“I am glad that we can help soldiers, because their health is the key to victory and the future of the country. We had many people who became donors for the first time. But everyone felt good, because it passed without any obstacles. I hope even more people will be inspired to donate. We plan to support the initiative in the future,” said Olena Gvozdenko, executive director of EFI Group.
We invite you to join the donor initiatives. To better prepare for this important contribution, we advise you to familiarize yourself with the donor note.
Everything will be Ukraine!
